Mert Alas and Marcus Piggott have taken the photo shoots of Armani and LONGCHAMP I love what they did to them. Very sexy ad campaigns, concentrating on same sex affection.
Mert is Turkish and Marcus is Welsh. They have been collaborating since 1994 to give us some of the worlds finest ad campaigns.
“Known for their portraits of sophisticated, powerful women, Alas and Piggott’s photos lend an air of grace and unmistakable perfection to advertising. “The difference between us and other photographers is that we care a lot about appearance,” says Alas. “We spend most of the time in the make-up and hairstyling rooms, focusing more on the look than on more technical aspects. The technical part influences the final result by about 80-90%.”We rely totally on retouching, and we wouldn’t be where we are now without a good group of operators behind us”.The team works today for magazines such as Vogue USA, Vogue Italia, W Magazine, Pop Magazine, Numero and Arena Homme Plus. Some of their major clients are top fashion labels such as Louis Vuitton, Missoni, Giorgio Armani, Roberto Cavalli, Fendi, Kenzo and Miu Miu. They created the images for perfume houses such as Gucci, Yves St Laurent, Givenchy and Lancôme. Alas and Piggott have also worked with celebrities of the caliber of J Lo, Scarlette Johansen and Lindsay Lohan”
The Armani Jeans Fall Winter 08-09 ad campaign
Sasha Pivovarova and Kate Moss for LONGCHAMP